Podcast Appearance

By Brian Gillette · January 23, 2023

IT Experts Podcast: How to Sell More Confidently and Feel Good About it

More often than not, there are a few MSP owners who are naturally confident in marketing their products. I couldn’t help but get fascinated with our conversation in this episode, as Brian uncovered new perspectives in selling. He left us with a three-point agenda that would help us how to confidently sell and actually feel good about it, these are:

Solution
Authenticity
Connection

For each point, he gave his golden nuggets, as he also related it to the current sales landscape this year.

You sure don’t want to miss our deep reflections but fun-filled episode. Wrapping up, Brian and I gave our own personal notes on how these three could be achieved and how communication is vital in our MSP sales journey.

Brian Gillette

Brian Gillette, the founder of Feel-Good MSP, stands out in the Channel with his unique, empathy-driven approach to sales and client relationships. Formerly a VP of Sales for an MSP, his expertise now shines as a consultant, where he transforms traditional sales tactics with a focus on understanding and meeting client needs. Renowned for his strategies in overcoming sales objections, Brian champions selling outcomes over technicalities, emphasizing value, trust, and the importance of peace of mind and productivity for clients. His dynamic, client-centered philosophy makes him an invaluable asset in the MSP landscape.